How Eversports Helps You Attract and Retain Customers

Strengthen relationships with your existing customers and attract new ones with the latest features in Eversports Manager

Over the past quarters, our focus has been on improving customer retention by introducing new features such as discount codes and automated communication. Based on your feedback, we are now placing even more emphasis on helping you attract new customers.

Here's an overview of how Eversports supports your business growth:

1. Strengthening Customer Retention with Eversports Manager

The following tools help you stay connected with your customers and motivate them to return:

• Automated emails for expiring block cards and time cards
• Automated emails for expiring memberships
• Welcome emails before a customer's first visit 
• Discount codes for block cards and time cards
• Filters to view new members from the last 7 or 30 days

Recent Improvements

• Better Overview of New Customers in Sign-in Lists:
  In your class sign-in, you can now instantly recognise first-time visitors The notification appears if the customer has been marked as present for any previous session.
  • The "New" label stays visible until their first recorded visit.
    
    

• • If you operate multiple locations, the notification applies to the first visit at each location.

• Improved Automated Emails for Block Cards and Time Cards
  You can set automated emails to be sent after the visit, not just after the booking. This is ideal for welcoming trial participants and informing them about your offers. For example, use discount codes to encourage purchasing block cards or time cards, or simply ask for feedback about their first experience. 

• Follow-up Email After First Visit
  Many first-time visitors hesitate to book again immediately. With our new automated follow-up email:
  • Customers who haven't made a second booking within 7 days of their first visit receive a gentle reminder.
  • This includes visits to all your locations if you manage multiple studios.
  → Activate this feature under Marketing > Auto-emails. If you don't yet see the Marketing menu, you can enable it for free in the Market menu. 

• Birthday Emails for Your Customers
  Surprise your customers on their birthday with an automated email. You can also include promotional codes as a small gift.
  
  

2. How Eversports Helps You Attract New Customers

As a business owner, you know how valuable loyal customers are - and how much effort and investment it takes to attract new ones. At Eversports, we are committed to supporting your growth with tools and initiatives that increase your visibility. 

Communication Extension

The Eversports Marketplace

The Eversports Marketplace helps you attract new customers to your studio through increased online visibility - without any upfront marketing costs. A small commission is only charged when a new customer makes a successful booking via the platform.

This commission model applies from the moment your facility goes live on the Marketplace. For detailed information on the applicable fees, please refer to your individual contract or visit our Helpcenter article on marketplace fees.

We wish you a successful season ahead and look forward to continuing to support your growth!